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Goh Reika
Info
Info
#ThankYouHawkers
When Singapore's Hawker Culture received a UNESCO nomination, the National Heritage Board rallied the nation in anticipation.
The campaign focused on appreciating and highlighting our Hawkers—the backbone of our "dining room".
CLIENT
National Heritage Board
SERVICES
Social Campaign
Art Direction
ROLE
Art Director
Savoring Singapore's heritage, one dish at a time.
The film captures the familiar sights, sounds, and flavors of hawker culture, delving into every detail often overlooked and under-appreciated.